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Strategy
People Don't Resist Change, They Resist YOU. How...
“People are just not engaging with this initiative!” Clients come to me for solutions to…
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Don't Compete. Differentiate.
I was dining with a friend enjoying a delicious plate of fish and chips at…
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The last thing your organization needs is a...
“Well Jeff, we’d like to bring you in to help us develop our leaders further,…
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Looking in all the Wrong Places? Ten Ways...
Watching professional sports reveals that players move, skate and dribble with their heads up to…
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ADD these 3 Simple Steps for Stronger Customer...
“I need to see you today!” When bosses and clients make demands, the typical response…
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Recast the Past
Use Your History To Tell The Story You Want The Spider-Man story has been rebooted…
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Killing Your Credibility One Survey at a Time
Surveys are an easy way to answer questions we never should have asked in the first…
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Everyday Strategy: Volume 1
Proven ways to solidify client relationships Constantly bombarded by new, innovative, and sometimes annoying ‘customer…
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Strategy Simplified: Choosing a Channel
I hate the fact that shows like Arrow and SHIELD aren’t available on the Canadian…
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Top Tier Marketing Tactics On My Summer Vacation
Top Tier Marketing Tactics On My Summer Vacation How do businesses drive increasing levels of…
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